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Rotem Rubnov

Rotem Rubnov

Mobile expert, managing director at 100grams

17 posts •
App Development

How we gained 1000% growth using mobile app optimization. And no, it wasn't the keywords.

How we gained 1000% growth using mobile app optimization. And no, it wasn't the keywords.

Rotem Rubnov Rotem Rubnov
App Development

9 Forces Undermining your Location-Based Mobile App

There's more than one single reason for why apps fail to provide accurate user locations. Here's a rundown of all aspects that we know play a role in acquiring and processing the user's location on a mobile device.

Rotem Rubnov Rotem Rubnov
Mobile Strategy

Native vs. Hybrid Mobile App Development

Native apps are developed specifically for a mobile operating system, while hybrid apps are, at core, websites packaged into a native wrapper. Here's a rundown of mobile native vs. mobile web.

Rotem Rubnov Rotem Rubnov
App Development

Mobile App Developer Interview

Real questions collated from real interviews with all kinds of developers during a one year period. This is a sneak peak into our developer hiring process.

Rotem Rubnov Rotem Rubnov
Mobile Marketing

7 AppStore Optimization Tips You Should Know About

Roughly 80% of app downloads occur through AppStore search or browse. That's why it's so important to optimize, optimize, optimize. Try these 7 tips to boost your app's position in search results.

Rotem Rubnov Rotem Rubnov
Automotive

A Brief History of Psngr

Our in-house brand, Psngr, is a mileage tracker that logs your business trips automatically for tax-deduction or reimbursement. Psngr app ranks among the 50 top-grossing apps in Business category on the AppStore.

Rotem Rubnov Rotem Rubnov
Case Studies

About Bloomberg Nexi

In early 2017 we partnered with Vidyo Inc. to create a custom video-conferencing web app for Bloomberg, called Nexi. Our design and development team collaborated closely with Vidyo’s product management to create a pixel-perfect client application that accommodates for all Bloomberg’s requirements.

Rotem Rubnov Rotem Rubnov
Case Studies

VidyoMobile - Team Collaboration

VidyoMobile powers multi-participant video conferences at HD quality. We've helped Vidyo Inc. design and implement this enterprise video collaboration app from the ground up.

Rotem Rubnov Rotem Rubnov
Case Studies

Mobile Tiqets to Culture and Entertainment

Tiqets offers a very simple concept: purchase your tickets via the mobile app and skip the lines at the venue. In 2016 TNW named Tiqets as the fastest growing Dutch startup. In 2017 we partnered to help bring Tiqets for iOS and Android apps to the market.

Rotem Rubnov Rotem Rubnov
Mobile Marketing

A beginner's guide to mobile strategy

A mobile strategy is a plan for how your business or brand should be discovered and experienced by customers - new or existing - on their mobile device.

Rotem Rubnov Rotem Rubnov
App Development

How we develop a mobile app

I'm often being asked: how do you work? What is your process? To answer this question in detail, I wrote this post on how we approach mobile app development.

Rotem Rubnov Rotem Rubnov
App Development

Mobile app development checklist

Got an idea for a mobile app? This checklist will help you better prepare for your app development project and avoid some of the pitfalls that plague such projects.

Rotem Rubnov Rotem Rubnov
Healthcare

About Remote Healthcare

QConferencing's FaceTalk app is a virtual office where doctors can make secure video calls with patients and other healthcare professionals. A patient receives a video appointment invitation from the clinic via email, clicks a link and joins the call from any mobile device.

Rotem Rubnov Rotem Rubnov
Banking

Face-to-Face Video Banking

With online banking, we've lost the personal relationship with our banker. But this may be changing in the near future with face to face video banking. In 2017 we helped Belfius Bank of Belgium integrate video chat into their mobile banking app.

Rotem Rubnov Rotem Rubnov
Mobile Strategy

5 reasons to invest in a mobile app

Here are the top 5 reasons we hear from prospective, present and past clients about why they decided to invest in developing a mobile app.

Rotem Rubnov Rotem Rubnov
Mobile Strategy

Mobile app brief template

A mobile app brief is typically written by a person or company who is looking to develop a mobile app. The goal of the brief is to provide an app developer with a snapshot of your business, your objective, the requirements and your overall budget.

Rotem Rubnov Rotem Rubnov
Mobile Marketing

Why your business needs a mobile app

When your business provides customers with a useful app or service, engagement with your brand happens on every app launch, and goes deeper than any tweet or blog post can ever go.

Rotem Rubnov Rotem Rubnov
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